VM Weekly Roundup #thisweekineverything Welcome to our industry news roundup, where the rubber meets the roadmap. Web Personalization Startup Raises 6.4M to Bring Website Personalization to the Rest of the Internet Startups and their investors continue to pour cash into furthering machine learning algorithms for web personalization, and LiftIgniter’s mission adds to the future-web evangelist […]
VM Weekly Roundup #thisweekineverything Welcome to our industry news roundup, where the rubber meets the roadmap. Bad Ads Check Your Inbox: Google Warns Publishers Serving Annoying Ads We were warned: Google announced at the end of 2016 that it would begin penalizing websites with “highly annoying, misleading, or harmful” ads, and with a recent mass-send […]
If there’s one thing all Atlanta locals can agree on, it’s this: we take our food seriously. That’s why, as Atlanta Chapter leaders of Online Geniuses, one of the fastest-growing vetted marketing communities online, we’re inviting some of our favorite local food luminaries to mingle and marinate with these talented marketing minds. Come out to […]
VM Weekly Roundup #thisweekineverything Welcome to our industry news roundup, where the rubber meets the roadmap. Target Demo: Millennials Millennials to Brands: Make Me Look Good Millennials! Can’t live with ’em, can’t…stop being one, for many in our staff (and we’re very, very sorry for all the generational thinkpieces). As tired as we all may […]
VM Weekly Roundup #thisweekineverything Welcome to our industry news roundup, where the rubber meets the roadmap. Ad Personalization: Google Will Stop Scanning Your Gmail Messages to Sell Targeted Ads Ad personalization is one of the hottest and most-talked-about digital marketing tactics today, but Google’s latest announcement may signal a much-needed check on marketer enthusiasm towards […]
VM Weekly Roundup #thisweekineverything Welcome to our industry news roundup, where the rubber meets the roadmap. Voice Search: Voice Enabled Speaker Usage to Grow Nearly 130% This Year Fans of voice-enabled tech, take note: 2017 is the year voice-enabled devices are projected to really take off with the average user. Research by eMarketer suggests that […]
VM Weekly Roundup #thisweekineverything Welcome to our industry news roundup, where the rubber meets the roadmap. Marketing Moguls: Online Marketing Influencers to Keep Your Eyes On Forbes rounds up a list of 17 top-level marketing influencers to keep in your sightlines for inspiration and ideas. If you’re marketing nerds like us, you’ll be no stranger […]
VM Weekly Roundup #thisweekineverything Welcome to our industry news roundup, where the rubber meets the roadmap. Digital Advertising: Snap Launches Ad Manager, Touts Auction Buying Instagram and Facebook may have spent the past year trying to eat Snapchat’s lunch with newly added “Story” features and photo filters, but it looks like Snapchat is ready to […]
Ever since the digital marketing overlords at Facebook acquired Instagram, marketers and investors have been watching for any changes to the platform that might make it more friendly to businesses looking to expand their marketing. After all, Facebook’s Business Manager’s reach is dwarfed only by Google in digital advertising, and Instagram is one of the […]
Before we start, don’t panic: we’re going to spare you even the names of the presidential candidates here, so you’re safe to read on with your sanity intact. At this point we’ve all been so bombarded by election coverage, ads, and social media, it’s more pleasant to think of almost anything else. So now that […]